A website for your small business, built from a short brief
You know your business; you shouldn't have to learn a website builder as well. Describe what you do, who your customers are and what the site must show, and the studio builds it. Below are example briefs you can adapt. A website is $49, paid once, with 30 days of hosting included.
What visitors look for first
Whatever the business, most visitors arrive with the same few questions. A good brief answers them, and the site puts the answers where people expect them:
- What you offer, with prices or a menu if you can share them.
- Where you are and when you're open.
- How to get in touch or book: one clear button.
- Why you: experience, specialities, what makes you different.
Example briefs by business type
These are fictional businesses, written the way the brief form asks for them. Copy the closest one and replace the details with yours.
Restaurant or café
Name: Olive & EmberWhat it does: A neighbourhood wood-fired pizza place. Shows the menu with prices, opening hours, our address with a map link and a button to call for takeaway.Who it's for: Locals looking for dinner tonight.Must-haves: menu, opening hours, call button, link to our delivery page.
Online ordering and table bookings stay in the service you already use; the site links to it.
Salon or barber
Name: Studio Nine HairWhat it does: A two-chair salon. Lists services with prices, introduces the team and has a Book now button that opens our existing booking page.Who it's for: Adults nearby looking for a regular stylist.Must-haves: price list, booking button, Instagram link, location.
Put your real prices in the brief. Anything you leave out comes back as sample text you'll want to replace.
Consultant or coach
Name: Clearline AdvisoryWhat it does: Independent finance consultant for small manufacturers. Explains three service packages, how a first call works, and a short bio.Who it's for: Owners of 10–50 person manufacturing firms.Must-haves: services, about, a Book a call link to my calendar, LinkedIn.
One clear next step (book a call) is easier for visitors than several competing buttons.
Clinic or practice
Name: Harbour PhysioWhat it does: A physiotherapy practice with two therapists. Lists treatments, explains the first visit, opening hours and how to reach us.Who it's for: Adults with sports injuries or back pain in the area.Must-haves: treatments, first-visit info, hours, call button.
Keep it informational. Don't collect patient details through the site: that's regulated data the studio doesn't handle. Bookings and records stay in your practice software, and check any health wording before you publish.
Portfolio
Name: Mara Lind PhotographyWhat it does: Portfolio for a wedding and portrait photographer: galleries by category, packages with starting prices, an about section and a contact email.Who it's for: Couples planning a wedding.Must-haves: galleries, packages, about, email link.
The brief doesn't take uploads, so galleries ship with generated images. Swap your own photos into the source before you share it widely.
Tips for a better first version
- Use real facts. Hours, address, services and prices from your brief go on the site.
- Name one main action. Call, book, email or visit: say which one matters most.
- Leave the look to the style step. You pick a visual style, layout and colours after the brief.
- Pick the right size. Lean keeps to the core, Standard is a complete first version, Thorough adds more pages and detail.
What it costs a small business
$49 once for the build, including 3 revision rounds. Your site is live with 30 days of hosting; after that it's $9 a month or $79 a year per site to keep it online, including your own domain. Or download the code and host it anywhere, with nothing more to pay us. The pricing page has the details, and how the AI website builder works explains each step.
Questions
Can I update the site myself later?
There's no visual editor. You can ask for changes in your revision rounds, or edit the HTML yourself or with a developer. If you'll change your content every week, a DIY builder with an editor may suit you better.
Will my site show up on Google?
Sites on the shared vaicompany.com address are kept out of search engines on purpose. To be found in search, put the site on your own domain (included with a hosting plan) or host the code yourself. Ranking then depends on your content and on other sites linking to you.
Can I use my own domain?
Yes. A hosting plan ($9 a month or $79 a year per site) lets you connect a domain you already own, with the SSL certificate set up for you.
I don't know what to write. Can you help?
Start from the example brief closest to your business and change the details. Aria, the studio's product lead, turns it into a scoped quote, and you can ask the team a few questions in the chat before you pay.
See it before you pay
Write a short brief and get a free mockup preview of your project. No card needed: you only pay if you decide to build it.